SeanWeafer.com

Move From Expertise to Influence.

Lead with Presence. Sell with Impact. Break Free From Self-Limitations.

Tailored and scalable solutions to transform legal, accounting, tech and financial professionals into influential, go-to, highly trusted advisors.

Book a Free Discovery Call Here

G2S Coaching: Empower Growth Today

Businesswoman addressing a meeting in office

Empowering Leadership Coaching

Professional experts like accountants, lawyers, finance and tech professionals often rely on their technical credibility for leadership authority - but real leadership success comes from communications, influence, visibility and presence. The G2S (Global to Specific) Coaching System helps you to:

✅ Sharpen your leadership focus

✅ Master role change

✅ Transform your communications, influence and executive brand

✅ Master stakeholder, team and client relationships

✅ Achieve the goals that move your business team forward

✅ Master business development

Whether you're scaling a team, stepping into a new role, or aiming to grow your firm - this is where clarity, control and confidence begin.

Book Your Free Discovery Session Here.

International business people discussing financial plan at boardroom meeting.

Transformative Sales Coaching

Ready to Win More of the Right Clients?

If you're a founder, professional advisor or SMB owner, you already know sales success isn't just about tactics - it’s about game changing influencing skills, strategy, mindset and momentum.

That’s where this personal, customized, 8-session coaching program comes in.

Work directly with an experienced sales and leadership coach to:

✅ Win more high-value clients
✅ Unlock new revenue streams
✅ Retain and grow key accounts
✅ Boost your confidence and motivation
✅ Lead your sales team with clarity and impact

You’ll focus on two key business goals that will immediately move the dial.

If closing or keeping just one extra client can shift your sales revenue this quarter - then let’s talk.

👉 Book Your Free Discovery Session Today.

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Personal Growth Coaching

You already have the skills, the experience and the success. But mindset? That’s the foundation everything else sits on.

If you’re feeling stuck, doubting yourself or hitting the same invisible ceiling - your mindset may be holding you back more than your circumstances.

Through personal coaching, I help professionals like you identify and overcome the hidden mental patterns and emotional habits that keep you second-guessing, playing small, or feeling unfulfilled - even when everything looks “successful” on the outside.

✅ Rewire limiting beliefs and perfectionist thinking

✅ Build emotional resilience and confidence

✅ Strengthen focus, clarity, and personal boundaries

✅ Let go of fear, guilt, imposter syndrome or “shoulds”

✅ Align your inner world with your outer goals

Book Your Free Discovery Session Here.

What Other Top Achievers Say About Working With Sean Weafer

Slide 1 of 10

I can't recommend Sean highly enough. He is brilliant at simplifying issues and cutting through the noise and nonsense to spot core issues. Most of all he is a rock of sense. Everyone in a leadership role will benefit in some way from working with Sean and will improve what they do and how they do it. Whether they think they need to or not.

- Matthew Cole, Head of Corporate at DLA Piper Ireland

Sean's G2S Leadership Coaching program has been brilliant and really helped me understand how I approach leadership and what my values are. I would recommend the program to anybody who would like to understand themselves better, learn to communicate more effectively and improve their leadership.

- Kevin Quinn, Tax Partner, Azets

Sean has worked with CORE over the years and I have recently realised that what was learned in coaching has now become the fabric of how we operate. His teachings on becoming high trust advisors has continued to help us add real value to the solutions and services we provide. The phrase 'Sean Weafer says...' has become part of our internal communication and as a coach and mentor I would have no hesitation in recommending him.

- Geraldine Quinlan Bourke, General Manager, Core Technology

The thing I loved most about being coached by Sean is that you leave his sessions and programs knowing HOW to achieve your goals, instead of just knowing what you would like to achieve. The process and methodology Sean uses will actually help you realise and decide on the steps you need to take in between in order to achieve your goals. It is so easy to carve out a clear path to take once you engage with Sean and trust his process.

- Blayre McBride, Senior Associate, DLA Piper.

I highly recommend Sean Weafer’s High Trust Advisor training sessions. Sean’s content and presentation style are thoroughly engaging and enjoyable. The skills and techniques he teaches during his sessions will provide valuable tools for myself and my colleagues to use in the future, and I am eager to implement them.

- James Lang, Health & Protection Principal Consultant, Broadstone.

Over the 25 or so years of my career to date I’ve been on numerous training courses. None have left an impression like the High Trust Advisor program delivered by Sean Weafer. The content, structure and delivery was head and shoulders above anything else I’d done before. I recommend Sean Weafer and this course as a valuable undertaking for anyone interested in bringing your business conversations and communications to the next level.

- Eamon McGlade, Senior Datacentre Solution Engineer, Dell Technologies

I have gone through many different trainings throughout my career but this is the first time I saw 500% team engagement and attention from start to finish. Already I have seen positive results from the team from a customer engagement point of view post Sean’s training. The mind shift change Sean instilled in the team are changes that will stay with me and the team until the day we retire.

- Ian McNally, Kuehne + Nagel

I did the G2S Executive Coaching Program with Sean over 4 months and I could not be more thankful that I did. I transitioned into a new role and Sean helped tremendously with managing the change, helping me define my new role, my vision, my values and my short and long term strategy. His approach is realistic, effective and tailored to your needs.

- Elaine Carmody, Global Director, Finance Transformation & Operations, Indeed.com

Sean ensured everyone was challenged to get the most out of the High Trust Advisor sessions. A number of my team went through these workshops as well and it was great to see experienced professionals coming back with new ideas and renewed energy to manage the needs of our customers. I would highly recommend Sean to all Sales Professionals regardless of their experience as there definitely will be something new to learn.

- Henry Cleary, Treasury & Banking, Bank of Ireland

Seán's coaching and guidance was a huge help to me. The skills and techniques which he taught me enabled me to achieve tangible benefits by making simple and repeatable changes in my approach to business development. It has allowed me to grow my practice in a much more focused way.

- Micheál Mulvey, Corporate Partner, Simmons & Simmons

I can't recommend Sean highly enough. He is brilliant at simplifying issues and cutting through the noise and nonsense to spot core issues. Most of all he is a rock of sense. Everyone in a leadership role will benefit in some way from working with Sean and will improve what they do and how they do it. Whether they think they need to or not.

- Matthew Cole, Head of Corporate at DLA Piper Ireland

Sean's G2S Leadership Coaching program has been brilliant and really helped me understand how I approach leadership and what my values are. I would recommend the program to anybody who would like to understand themselves better, learn to communicate more effectively and improve their leadership.

- Kevin Quinn, Tax Partner, Azets

Sean has worked with CORE over the years and I have recently realised that what was learned in coaching has now become the fabric of how we operate. His teachings on becoming high trust advisors has continued to help us add real value to the solutions and services we provide. The phrase 'Sean Weafer says...' has become part of our internal communication and as a coach and mentor I would have no hesitation in recommending him.

- Geraldine Quinlan Bourke, General Manager, Core Technology

The thing I loved most about being coached by Sean is that you leave his sessions and programs knowing HOW to achieve your goals, instead of just knowing what you would like to achieve. The process and methodology Sean uses will actually help you realise and decide on the steps you need to take in between in order to achieve your goals. It is so easy to carve out a clear path to take once you engage with Sean and trust his process.

- Blayre McBride, Senior Associate, DLA Piper.

I highly recommend Sean Weafer’s High Trust Advisor training sessions. Sean’s content and presentation style are thoroughly engaging and enjoyable. The skills and techniques he teaches during his sessions will provide valuable tools for myself and my colleagues to use in the future, and I am eager to implement them.

- James Lang, Health & Protection Principal Consultant, Broadstone.

Over the 25 or so years of my career to date I’ve been on numerous training courses. None have left an impression like the High Trust Advisor program delivered by Sean Weafer. The content, structure and delivery was head and shoulders above anything else I’d done before. I recommend Sean Weafer and this course as a valuable undertaking for anyone interested in bringing your business conversations and communications to the next level.

- Eamon McGlade, Senior Datacentre Solution Engineer, Dell Technologies

I have gone through many different trainings throughout my career but this is the first time I saw 500% team engagement and attention from start to finish. Already I have seen positive results from the team from a customer engagement point of view post Sean’s training. The mind shift change Sean instilled in the team are changes that will stay with me and the team until the day we retire.

- Ian McNally, Kuehne + Nagel

I did the G2S Executive Coaching Program with Sean over 4 months and I could not be more thankful that I did. I transitioned into a new role and Sean helped tremendously with managing the change, helping me define my new role, my vision, my values and my short and long term strategy. His approach is realistic, effective and tailored to your needs.

- Elaine Carmody, Global Director, Finance Transformation & Operations, Indeed.com

Sean ensured everyone was challenged to get the most out of the High Trust Advisor sessions. A number of my team went through these workshops as well and it was great to see experienced professionals coming back with new ideas and renewed energy to manage the needs of our customers. I would highly recommend Sean to all Sales Professionals regardless of their experience as there definitely will be something new to learn.

- Henry Cleary, Treasury & Banking, Bank of Ireland

Seán's coaching and guidance was a huge help to me. The skills and techniques which he taught me enabled me to achieve tangible benefits by making simple and repeatable changes in my approach to business development. It has allowed me to grow my practice in a much more focused way.

- Micheál Mulvey, Corporate Partner, Simmons & Simmons

I can't recommend Sean highly enough. He is brilliant at simplifying issues and cutting through the noise and nonsense to spot core issues. Most of all he is a rock of sense. Everyone in a leadership role will benefit in some way from working with Sean and will improve what they do and how they do it. Whether they think they need to or not.

- Matthew Cole, Head of Corporate at DLA Piper Ireland

Sean's G2S Leadership Coaching program has been brilliant and really helped me understand how I approach leadership and what my values are. I would recommend the program to anybody who would like to understand themselves better, learn to communicate more effectively and improve their leadership.

- Kevin Quinn, Tax Partner, Azets

Sean has worked with CORE over the years and I have recently realised that what was learned in coaching has now become the fabric of how we operate. His teachings on becoming high trust advisors has continued to help us add real value to the solutions and services we provide. The phrase 'Sean Weafer says...' has become part of our internal communication and as a coach and mentor I would have no hesitation in recommending him.

- Geraldine Quinlan Bourke, General Manager, Core Technology

The thing I loved most about being coached by Sean is that you leave his sessions and programs knowing HOW to achieve your goals, instead of just knowing what you would like to achieve. The process and methodology Sean uses will actually help you realise and decide on the steps you need to take in between in order to achieve your goals. It is so easy to carve out a clear path to take once you engage with Sean and trust his process.

- Blayre McBride, Senior Associate, DLA Piper.

I highly recommend Sean Weafer’s High Trust Advisor training sessions. Sean’s content and presentation style are thoroughly engaging and enjoyable. The skills and techniques he teaches during his sessions will provide valuable tools for myself and my colleagues to use in the future, and I am eager to implement them.

- James Lang, Health & Protection Principal Consultant, Broadstone.

Over the 25 or so years of my career to date I’ve been on numerous training courses. None have left an impression like the High Trust Advisor program delivered by Sean Weafer. The content, structure and delivery was head and shoulders above anything else I’d done before. I recommend Sean Weafer and this course as a valuable undertaking for anyone interested in bringing your business conversations and communications to the next level.

- Eamon McGlade, Senior Datacentre Solution Engineer, Dell Technologies

I have gone through many different trainings throughout my career but this is the first time I saw 500% team engagement and attention from start to finish. Already I have seen positive results from the team from a customer engagement point of view post Sean’s training. The mind shift change Sean instilled in the team are changes that will stay with me and the team until the day we retire.

- Ian McNally, Kuehne + Nagel

I did the G2S Executive Coaching Program with Sean over 4 months and I could not be more thankful that I did. I transitioned into a new role and Sean helped tremendously with managing the change, helping me define my new role, my vision, my values and my short and long term strategy. His approach is realistic, effective and tailored to your needs.

- Elaine Carmody, Global Director, Finance Transformation & Operations, Indeed.com

Sean ensured everyone was challenged to get the most out of the High Trust Advisor sessions. A number of my team went through these workshops as well and it was great to see experienced professionals coming back with new ideas and renewed energy to manage the needs of our customers. I would highly recommend Sean to all Sales Professionals regardless of their experience as there definitely will be something new to learn.

- Henry Cleary, Treasury & Banking, Bank of Ireland

Seán's coaching and guidance was a huge help to me. The skills and techniques which he taught me enabled me to achieve tangible benefits by making simple and repeatable changes in my approach to business development. It has allowed me to grow my practice in a much more focused way.

- Micheál Mulvey, Corporate Partner, Simmons & Simmons

Move From Expertise to Influence with ExpertToInfluence.pro

The Ultimate Online Coaching & Training Hub for Highly Trusted Advisors

Being an expert or the smartest person in the room isn’t enough anymore.

To win clients, lead teams and grow your practice or business in today’s hybrid world, you must be able to empathise, engage and influence other people with clarity, confidence and trust.

Whether you’re an ambitious legal, accounting, financial or tech advisor, consultant or professional (or team) get ready to learn the communications and influencing skills to sell more confidently, lead with more impact or be recognized for your value.

This unique membership program gives you the edge to turn your expertise into influence and learn a framework that moves you from being 'just another service provider' to being a highly trusted advisor and authority that everyone seeks out.

Get on-demand access to our powerful coaching platform (providing live weekly group coaching, 24/7 video library access, dedicated communities etc.) designed to move you from expert to compelling communicator and influencer.

Choose Your Access Level:

1. Company or Team License

Give multiple colleagues (or a team) access under one plan - ideal for practices, firms, consultancies or sales teams that want a scalable growth edge across teams and departments.

Perfect for partners, directors, associates, founders and sales managers who want strategic support, personal feedback - and scalable development for their people.

Why Join?

✅ Learn how to attract clients, not chase them
✅ Build real confidence in sales and leadership conversations
✅ Position yourself as a highly trusted advisor - not just an expert or a vendor
✅ Grow your revenue, visibility and impact
✅ Get access to experienced coaches who’ve trained hundreds of experts just like you

2. Choose an Individual Professional Membership

As a Professional Member you learn how to:

✅ Sell your expertise without pressure
✅ Lead high-performing conversations with clients and teams
✅ Master influence in sales, presentations, networking and leadership
✅ Learn at your pace with informative, short-form training modules

Perfect for individual professionals who want to grow their influence and client base and build visible authority - without hype or hard-sell tactics.

3. Or enrol as a Premium Member (that includes everything in Professional, plus):

2 x 1-Hour 1:1 Coaching Sessions per Month
and full Whatsapp and Email access.

Tailored, confidential coaching with an experienced coach and mentor to break through blocks, sharpen your influence and accelerate your sales or leadership results.

Join Today And Unlock Your Influence to Grow Revenue or Lead Teams.

Click here for Your ExpertToInfluence.pro Discovery Call

Mature businessman mentor leader talking with managers at meeting in board room.

Fractional Sales and Growth Leadership

If you want to scale performance, drive growth and level up your leadership team - now’s the time to bring in some expert, on-demand, support.

Transform your technical or knowledge experts into high-trust commercial leaders - without hiring a full-time Head of Sales.

This is fractional sales leadership for firms where technical experts need to sell but don’t want to feel like salespeople.

If you have senior technical or knowledge experts (partners, directors, client leads) expected to sell - but with no formal sales leadership or enablement function - and growth is dependent on a founder or a small number of experts, Sean can help.

As a fractional sales and growth leader, Sean Weafer works alongside founders, CEOs, leadership and sales teams to:

✅ Build confident, high-impact leaders
✅ Develop sales strategies that actually convert
✅ Coach senior teams to lead, influence and grow
✅ Create sustainable systems for business development and performance
✅ Empower sales organisations with the motivation and training to win over their competitors.

If you struggle with:

1. Inconsistent sales culture or process.
2. Under-leveraged talent - strong advisors, weak closers.
3. Missing revenue opportunities from upselling/cross-selling.

and want:

1. Confident, structured sales conversations.
2. Trusted client relationships that convert.
3. Scalable business development systems.
4. Team accountability without micromanagement and
5. If you're ready to accelerate results and get your team performing at a higher level...

👉 Let’s start with a conversation.

Book a Discovery Call Here

Master Networking, Sales, Communications and Sales Management

Networking Skills

In today’s hyper-connected world, networking is no longer a 'nice to have' - it’s a critical leadership and business development skill.

Whether you're a seasoned professional, technical expert, or emerging leader, your ability to build strong, trusted relationships with clients and colleagues directly impacts your success.

Our networking workshop empowers professionals and business developers to move beyond awkward small talk or transactional mindsets to master the art of authentic, strategic networking - that creates opportunity.

Through this practical and fun workshop, discover how to connect with influence, grow opportunity-rich networks and turn conversations into lasting commercial relationships - both online and face to face.

Book a Free Discovery Call Here

Customized Sales & Communications Workshops

The Highly Trusted Advisor modular sales & communications program allows you to tailor your ideal sales or communications workshop(s) for your team or organisation.

Choose from:

Module 1: MINDSET, MOTIVATION & MESSAGING How to develop a powerful growth mindset and motivation techniques and how to create compelling new sales or business messages.

Module 2: STOP HESITATING; START NETWORKING! How to master the skills of professional networking, brand-building and referral success

Module 3: CONNECTING IN COLOUR - How to build high levels of trust with prospects, clients and colleagues.

Module 4: ADVANCED QUESTIONING & INFLUENCING SKILLS - How to deploy advanced questioning and objection handling skills in meetings and lead conversations that convert.

Module 5: THE PSYCHOLOGY OF WINNING PRESENTATIONS - How to use winning presentation psychology, structure and skills to win more business and influence.

Module 6: MANAGING YOUR PROFESSIONAL TIME: How to master focus and time management.

Choose a program already proven with firms such as Microsoft, Dell Technologies, Keyword Studios, DLA Piper, Azets and many more.

Book a Free Discovery Call Here

Sales Manager Mentoring

Your Sales Managers Are the Key to Performance.

Too often, sales managers are promoted into the role without being taught how to lead, coach or build a performance culture - while still chasing targets and managing pressure.

The result? Good training gets lost. Revenue plateaus. Teams underperform.

That’s where the Sales Manager Pro program comes in.

Our 6-month mentoring and enablement program turns sales managers into confident leaders and capable coaches - creating measurable impact where it counts.

✅ Live coaching to embed skills in real-time
✅ Bite-sized learning your team can actually use
✅ Peer-mentoring and networking
✅ Measurable behaviour change and performance uplift
✅ A repeatable culture of coaching and trust

- When managers spend just 20% of their time coaching, teams see a 28% lift in win rates, improved engagement and retention, and consistent growth.

- Yet 73% of sales managers coach less than 5% of the time.

(Sources: Gurus Coach and Center for Sales Strategy).

We’ll help your managers become multipliers of performance. Let’s talk.

👉 Book a Free Discovery Call Now

Let’s help your sales leaders lead.

Sean Weafer

Sean Weafer is one of Europe's top coaches and a full-time professional coach since 1997.

He is an international leadership and sales enablement expert, G2S and Marshall Goldsmith certified coach, speaker and author.

He advises small-enterprise level legal, accounting, tech, logistics and financial firms on how to increase productivity, clients and fees - through strategic leadership, communications and sales coaching.

He specialises in transforming knowledge and technical experts into influencers able to win clients, speak with impact, communicate their value with ease and lead successful orgs.

Originally an engineer, Sean is a trained psychotherapist, analytical hypnotherapist and former tech sales director. His diverse background powers a unique approach and insights to leadership, influence and personal growth.

He is a professional member of the EMCC (European Mentoring & Coaching Council).

An award winning global conference speaker, Sean has delivered keynotes across Europe, the US, Asia and the Middle East.

Clients have included: Microsoft, the Financial Times, Dell Technologies, Grant Thornton, DLA Piper, Bank of Ireland, Keyword Studios, Azets, Kuehne + Nagel, DB Schenker and many more.

He is the creator of:

- The G2S Coaching System (Global to Specific)
- The High Trust Advisor™ Sales and Leadership Influence Program
- ExpertToInfluence.pro – an online micro-learning and coaching platform for professional advisors, founders and sales managers to grow trust, influence and results.

Author of:

The Highly Trusted Advisor (2021)
C.A.S.H: Coaching As a Side Hustle (2020)
Invoking the Feminine (2021)

Based in Dublin, Ireland Sean works in Ireland, the UK, EMEA and North America live and online.

🔗 YouTube: To see Sean in action

https://www.youtube.com/@SeanWeafer

🔗 LinkedIn: Do connect or DM at

https://www.linkedin.com/in/seanweafer

Unlock Your True Potential

Enhance your leadership or sales skills or free yourself from limiting beliefs, with proven coaching and consulting solutions from Sean Weafer & Associates.

Transform your career, business or yourself and achieve your desired goals today.

Perfection is a Myth. Progress is the Mission.

Book a Call